Public Relations Associate

Iris Comm Lab
Birmingham, AL

Job Description

Job Description

Description


Location:
Birmingham, AL
Job Type: Full-Time

We are seeking a dynamic Public Relations Associate to join our innovative team. In this role, you will play a crucial part in shaping and maintaining the public image of our organization. As a Public Relations Associate, your primary focus will be on developing and executing PR strategies that effectively communicate our brand message and engage our target audience.

Key Responsibilities
  • Assist in developing and implementing public relations strategies to enhance the organization’s public image.
  • Draft and distribute press releases, media advisories, and other PR materials.
  • Build and maintain relationships with journalists, bloggers, and influencers to secure media coverage.
  • Monitor media coverage and industry trends to inform PR strategies.
  • Assist in organizing and promoting events, press conferences, and community outreach initiatives.
  • Prepare reports and analyses on public relations activities and their effectiveness.
Skills, Knowledge and Expertise
  • Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
  • Proven experience in public relations or communications, preferably in a corporate or agency environment.
  • Strong written and verbal communication skills with attention to detail.
  • Ability to create compelling content that engages and informs target audiences.
  • Proficiency in using social media platforms and PR management tools.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Knowledge of current PR trends and best practices.
Benefits
  • Competitive salary
  • Health, dental, and vision insurance
  • Paid time off and holidays
  • Opportunities for professional development and advancement
Posted 2025-08-29

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