Director of Hospitality Services
Huntsville Botanical Garden
Huntsville, AL
Description Director of Hospitality Services Department: Hospitality Services Supervisor: V.P. Institutional Advancement Supervises: Hospitality Sales/Venues, Food and Beverage FLSA Salary Classification: Exempt Revision Date: February 2026 Availability: Regular business hours with the ability to work a flexible schedule including occasional extended work hours, evenings, weekends and holidays. Position Summary The Director of Hospitality Services is a pivotal leadership role responsible for the strategic growth, financial performance, and operational excellence of all hospitality revenue lines, including event venue sales, concessions and food and beverage operations. Hospitality services are a critical component of the overall guest experience, directly influencing visitor satisfaction, length of stay, and lasting impressions of the Garden. This role ensures hospitality services enhance the customer journey, support visitation goals, and strengthen the Garden’s reputation as a premier destination. This position holds full accountability for achieving revenue, profitability, and booking targets; and ensuring efficient cost control across labor, inventory, and operating expenses. The Director leads the hospitality books of business through data-driven decision making, proactive sales strategy, and performance management of staff to ensure sustainable financial growth and exceptional guest experiences aligned with Garden Core Values. Essential Functions Financial & Business Performance
- Owns and is accountable for the financial performance of all hospitality revenue streams, including venue rentals, concessions, and food and beverage operations.
- Leads development and execution of hospitality strategy, including sales targets, market positioning, and pricing models.
- Oversees budgeting, forecasting, and financial analysis to monitor performance, control expenses, identify cost-saving opportunities, and maximize margins and profitability.
- Monitors and manages key performance indicators including revenue growth, gross margin, booking conversion rates, labor cost percentage, cost of goods percentage, and average event value; adjusts strategy based on performance results.
- Accountable for inventory management systems and controls to meet forecasted sales, minimize waste, reduce shrinkage, and ensure accurate tracking and reporting of cost of goods sold.
- Leads proactive sales development strategies including partnerships, corporate outreach, and market expansion to grow hospitality revenue.
- Builds and maintains relationships with individuals, local businesses, and organizations to develop leads and secure bookings.
- Analyzes sales data, revenue trends, and expense reports to identify opportunities and implement actionable performance improvement plans.
- Identifies performance gaps and implements tools, processes, and training to improve sales effectiveness and revenue outcomes.
- Oversees CRM systems, lead tracking, pipeline management, and conversion performance to ensure consistent achievement of booking goals.
- Leads and manages exceptional guest event experiences in collaboration with staff across departments to ensure operational excellence and service consistency.
- Ensures hospitality operations support both revenue performance and high-quality guest experiences that enhance satisfaction, length of stay, and overall impression.
- Establishes and maintains operational standards that align service delivery with financial performance goals.
- Responsible for recruiting, interviewing, hiring, training, and supervising hospitality staff.
- Assigns responsibilities, provides ongoing coaching and performance feedback, recognizes achievement, and supports professional development.
- Manages and motivates hospitality sales and service staff to exceed customer satisfaction goals and achieve revenue growth targets.
- Ensures departmental managers effectively schedule labor, monitor staffing levels, and adjust workforce deployment to meet operational demands while controlling labor costs.
- Fosters a culture of fiscal responsibility and performance accountability through training, communication, and leadership expectations.
- Actively integrates organizational Core Values into performance expectations, operational decision-making, and leadership practices.
- Performs other duties as assigned in support of organizational objectives.
- Bachelor’s degree in hospitality management, business administration, finance, or a related field.
- Minimum of 7 years of progressive experience in hospitality management, with a focus on sales, cost control, and operational efficiency.
- Knowledge of labor management practices, cost control measures, and inventory management principles applicable to the hospitality industry.
- Exemplifies Garden Core Values and embraces the Garden’s mission.
- Confident, calm, high expectations for customer and staff service.
- Ability to identify potential challenges ahead of time to ensure pro-active problem solving.
- High attention to detail.
- Proven management and leadership skills with exemplary organizational, time management, communication, and customer service skills.
- Physical Demands: Position requires the ability to move from stationary office/computer work to food production in a commercial kitchen frequently. Will occasionally need to lift items 25lbs for inventory and storage. Position requires continuous communication with visitors and staff.
- Work Environment: Work is performed in a combined indoors and outdoors environment, working at times in all weather conditions during special events. Occasionally exposed to fumes or airborne particles.
- Equipment: Commercial kitchen equipment and appliances including oven, cook tops, knives and other cutting utensils. General office equipment, tablets, audio-visual equipment, two-way radio, tablet, and operate garden golf cart for transport.
Posted 2026-02-25
Recommended Jobs
bealls Operations Supervisor
bealls
Alabama
Position: OPERATIONS SUPERVISOR Come join a team that brings a people-first approach to everything we do! bealls and Home Centric are a part of Bealls Inc., a family owned and operated business wh…
View Details
Posted 2026-02-10
Human Resources Business Partner
Bayut | dubizzle
Alabama
Bayut is the number one property portal in the Kingdom, connecting millions of users across the country. We are committed to delivering the best online search experience. As part of Dubizzle Group, B…
View Details
Posted 2025-03-25
Low Voltage Estimator- 100% remote
OWL Services
Auburn, AL
Who We Are OWL Services is the premier sales, installation, program management and service provider to retail, commercial, fleet, aviation and marine, and emergency power generation companies acro…
View Details
Posted 2026-02-27
Warehouse Manager
Gulf Distributing Services
Birmingham, AL
JOB SUMMARY The Warehouse Manager of Gulf Distributing Company of Alabama is responsible for all day-to-day operations of the warehouse. Manages and works with all departments including receiving, r…
View Details
Posted 2026-01-28
Warehouse Material Handler
ABC Supply Co., Inc
Troy, AL
ABC Supply, the nation’s largest distributor of exterior and interior building products, is seeking a motivated Warehouse Material Handler to join its team. In this role, you will receive materials, …
View Details
Posted 2026-02-05
Field Supervisor
Blue Streak LLC 1
Fayette, AL
We are seeking a driven, hands-on Field Supervisor to join the Blue Streak team. In this leadership role, you will oversee daily field operations and ensure production and quality remain best in …
View Details
Posted 2026-02-01
International Programs Coordinator - 528603
NAFSA: Association of International Educators
Tuscaloosa, AL
More Results Previous jobEnrollment Counselor, Admissions... Student Services CoordinatorNext job International Programs Coordinator - 528603 Employer The University of Alabama Location Tuscal…
View Details
Posted 2026-02-19
Sr. Business Analyst - 5812
Advanced Systems Design
Montgomery, AL
Advanced Systems Design is seeking a Sr. Business Analyst for our client located in Montgomery, AL. This position is onsite in Montgomery, AL, and requires in-person availability starting day 1.…
View Details
Posted 2026-02-20
Caregiver - Non Medical Home Care
John Knox Manor Inc
Montgomery, AL
John Knox @ Home is looking for Caregivers to join our team. The Caregiver is responsible for the physical care and emotional support of our clients who may no longer be able to take care of themselv…
View Details
Posted 2026-01-08
Sr. Software Engineer
Aevex
Huntsville, AL
Work Arrangement This is an onsite position in Tampa, FL, Huntsville , or Northern, VA. Job Overview A Senior Software Engineer leads the software development team as they create software…
View Details
Posted 2026-02-28