GM Assistant/Marketing

Job Description

Job Description

Job Title: Marketing Coordinator
Location: Andalusia, AL
Reports To: General Manager
Job Type: Full-Time or Part-Time

Company Overview

We are a family-owned and operated wholesale distributor serving convenience stores throughout the region since 1956. Our mission is to provide exceptional service, value, and support to our retail partners through a wide range of grocery, tobacco, beverage, and general merchandise products. We’re seeking a dynamic and organized Marketing Coordinator to help elevate our brand presence and support sales growth.

Position Summary

The Marketing Coordinator will be responsible for executing marketing strategies and supporting sales initiatives to drive customer engagement, product awareness, and brand loyalty. This role will support both internal and external communications, trade show planning, promotional campaigns, and digital content management.

Key Responsibilities

• Assist with planning and execution of trade shows, customer appreciation events, and seasonal promotions.
• Develop sales flyers, product sheets, signage, and digital marketing materials in coordination with vendors and sales team.
• Manage email campaigns and customer communications regarding promotions, product launches, and service updates.
• Maintain and update website content, product catalogs, and customer portals.
• Manage all social media content creation and scheduling.
• Collaborate with sales, purchasing, and vendor partners to promote key items and drive sales.
• Track performance of marketing efforts and provide basic reporting or recommendations.
• Maintain an organized image library, logo files, templates, and brand assets.
• Assist in creating promotional calendars and coordinating vendor co-op marketing funds.
• Assist with various clerical tasks as needed.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field preferred (or equivalent experience).
• 1–3 years of experience in a marketing support role, preferably in wholesale distribution, CPG, or retail-related industries.
• Proficiency in Microsoft Office and basic graphic design tools (e.g., Canva, Adobe InDesign, Photoshop, or Illustrator).
• Strong written and verbal communication skills.
• Highly organized with attention to detail and the ability to manage multiple projects simultaneously.
• Basic understanding of B2B marketing principles and customer lifecycle engagement.
• Knowledge of convenience store industry or wholesale operations is a plus.

Preferred Skills

• Familiarity with Constant Contact, Mailchimp, or other email platforms.
• Experience with event coordination.
• Social media management experience (LinkedIn, Facebook, Instagram).
• Digital design experience
• Ability to work independently and as part of a collaborative team.

Additional Notes:

Benefits Include:

BCBS Health & Dental

Vision

401k

PTO

ADC, Inc. is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.