Product Manager

Job Description
Product Manager – ( designated products )
Product Management

Company & Position Overview
At Lakeland Industries, we’re more than just a leader in the PPE sector—we’re a team of innovators, collaborators, and problem-solvers committed to protecting people around the world. Our mission is to deliver exceptional products and services that elevate safety and customer experience. If you’re looking for a workplace that values creativity, teamwork, and purpose, you’ve found it.

POSITION TYPE : Existing
POSITION PURPOSE: The Product Manager oversees the strategic planning, development, and lifecycle management of a designated product line or portfolio. This role focuses on understanding customer needs, market trends, regulatory requirements and competitive dynamics to develop product specifications and market plans to manage the product portfolio life cycle to drive growth and exceed product revenue and margin objectives.

REPRESENTATIVE DUTIES AND RESPONSIBILITIES:

• Develop and execute product strategies and roadmaps that align with company goals.
• Manage the global products portfolio, and product development and life cycle projects to maximize user value, application effectiveness, competitive differentiation and market share growth.
• Assist global sales teams in comprehending product offerings, ensuring that all regions and markets are equipped with the appropriate product mix and pricing strategies.
• Conduct market research and analyze industry trends and competitive landscape to identify customer needs, product/feature gaps and market opportunities.
• Collaborate with product development, marketing, sales, and other teams to ensure successful product launches and market adoption.
• Collaborate with cross functional teams to ensure voice of customer integration, product differentiation and strategic price/cost positioning is incorporated into new product development specifications.
• Define product requirements and specifications, ensuring they meet regulatory standards.
• Manage the product lifecycle from conception to retirement, including product updates and enhancements, and timely end of life management.
• Monitor product market pricing and margin position to maintain strategic market positioning to maximize product value, revenue and profitability.
• Conduct customer presentation training for sales teams to effectively communicate product benefits and features.
• Provide marketing team with applicable product expert content to support effective market awareness and demand generation campaigns.
• Represent the company at industry summits, conferences, and trade shows to promote products and gather market intelligence.
• Collaborate with the marketing team to develop effective promotional strategies and materials.

• Collaborate with the sales team to create accurate product-based sales forecasts.

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
Requirements: Effective and professional communication and presentation skills (both written and verbal, with a listening focus); Excellent organization skills, with the ability to manage multiple cross-functional projects through to completion; Ability to conduct market research and communicate effectively with customers, regulators, competitors and other parties of interest to develop strategic and tactical product revenue growth plans; Knowledge and awareness to understand and formally present test results and analysis related to product standards and performance requirements; Skilled in operation of MS Office; Ability to record, analyze and report market trends and product performance; Ability to make fact based recommendations and proactive decisions; Ability to adapt to situations quickly (think on your feet); Ability to work on your own and as a part of a cross functional team; Ability and willingness to learn; Ability to lead cross functional teams with effective and open communication and collaboration.

Preferences: Knowledge of PPE products and related testing and certification standards and requirements

MINIMUM EDUCATION/EXPERIENCE:
Education: Bachelor's degree from an accredited college or university

Experience: 3+ years product line leadership experience with revenue responsibility with a B2B manufacturing organization

PREFERRED EDUCATION/EXPERIENCE:
Education: Master's degree from an accredited college or university

Experience: 5 years product management experience with PPE or safety equipment

REQUIRED LICENSURE/CERTIFICATION/REGISTRATION:
N/A

FINANCIAL RESPONSIBILITIES :
Budget $20,001 to $50,000

Revenue: Over $2,500,001
Overall: Exceed designated product line revenue objectives

REPORTING RELATIONSHIPS: Reports to Chief Revenue Officer

WORKING CONDITIONS / EQUIPMENT : Ability to work in office and laboratory environments and to travel to customer locations and industry related events. Ability to travel both domestically and internationally as necessary.