Marketing Program Manager - Sales Pipelines (Remote, US)

Marketing Program Manager Sales Pipelines (Remote, US)

We are seeking a Marketing Program Manager for a global technology company. In this role, you will be responsible for developing and executing pipeline programs that drive marketing-sourced revenue, align sales and marketing strategies, and optimize progression across the sales funnel.

This is a 5-month contract (extensions possible), 40-hour-per-week, remote role in the US.

This is a W2 employee of Stage 4 Solutions. Health benefits and a 401K are offered.

Responsibilities

• Develop & Execute Pipeline Programs: Design and implement pipeline acceleration strategies, ensuring seamless handoffs between marketing and sales. Align with key sales and marketing leaders to define target accounts, territories, and engagement strategies.
• Incorporate Integrated Campaigns: Collaborate with Integrated Marketing to ensure end-to-end brand demand campaigns come with a targeted outreach to fill the top of the funnel and nurture opportunities through the pipeline.
• Follow-up Strategy: Develop and refine follow-up strategies for each stage of the sales pipeline, ensuring that prospects are engaged with personalized, timely communication that keeps them moving toward a close.
• Sales Enablement: Equip sales teams with the necessary tools, content, and insights to advance prospects through the pipeline. This includes creating sales plays, email templates, and one-pagers that align with a robust follow up plan for ServiceNow s biggest strategic events.
• Cross-Functional Collaboration: Work closely with the Sales, Product & Solution, and Operations teams to ensure alignment on pipeline goals, messaging, and execution tactics.
• Conversion and Close Support: Collaborate with sales and customer excellence teams to create closing strategies that help convert qualified leads into revenue. This could include developing targeted offers, promotions, or custom demos.
• Data-Driven Close Strategy: Use data analytics to identify the most effective close strategies based on historical sales performance and customer insights. Provide recommendations for optimizing the sales funnel.
• Post-Close Communication: Ensure that successful leads transition smoothly into onboarding and account management by working closely with customer success teams to ensure an optimal handoff process and continued engagement.
• Track & Report on KRs: Partner closely with Operations Director, EFM to track key results on pipeline health, including lead conversion rates, sales pipeline velocity, and deal closing rates.
• Continuous Improvement: Regularly assess the performance of pipeline programs and iterate based on data insights, stakeholder feedback, and business requirements. Ensure constant optimization to drive greater efficiency and effectiveness.

Requirements

• 7+ years in marketing focused on pipeline management, lead generation, and sales alignment in B2B enterprise or SaaS environments.
• Proven ability to lead cross-functional teams and collaborate with sales, product, and operations organizations.
• Proficiency in data analysis, performance measurement, and reporting to support data-driven decision-making.
• Expertise with marketing automation systems (e.g., Marketo), CRM systems (e.g., Microsoft Dynamics 365), and analytics platforms (e.g., PowerBI).

Please submit your resume to our network at (apply to the Marketing Program Manager Sales Pipelines (Remote, US) role).

Please feel free to forward this opportunity to others who may be interested.

Stage 4 Solutions is an equal-opportunity employer. We celebrate diversity and are committed to providing employees with an inclusive environment free of discrimination and harassment. All employment decisions are based on the job requirements and candidates qualifications, without regard to race, color, religion/belief, national origin, gender identity, age, disability, marital status, genetic information, or other applicable legally protected characteristics.

Compensation: $60 - $67.85/hr

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