Digiital Marketing Strategist
Job Description
Job Description
Digital Marketing Strategist – Sales Focus
Location: Phenix City, Alabama • Employment Type: Full-Time
We’re looking for a results-driven Digital Marketing Strategist to lead targeted campaigns that generate leads, drive sales, and deliver measurable ROI. This role blends strategic digital marketing with hands-on sales outreach — perfect for someone who thrives on building pipelines and closing deals.
What You’ll Do:
- Plan, launch, and optimize campaigns across Google Ads, Meta, LinkedIn, and programmatic channels.
- Conduct cold calls and outreach to potential clients to spark interest in digital marketing solutions.
- Align marketing efforts with sales goals to shorten the sales cycle and boost conversions.
- Track and analyze performance metrics (ROAS, CAC, lead quality) and present results to clients.
- Create compelling ad copy and digital assets to support campaigns.
What We’re Looking For:
- 2–5+ years in digital marketing strategy with proven sales results.
- Strong background in both B2B and B2C markets (agency or in-house).
- Skilled in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, Simplifi, and Pipedrive.
- Knowledge of SEO, CRO, and marketing automation.
- Excellent communication and relationship-building skills.
Why You’ll Love It Here:
- High-impact role with ownership of strategy and sales alignment.
- Collaborative, growth-focused work environment.
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