Social Media Specialist
Job Description
Job Description
- Flexible schedule!
- Great bonus program!
- FREE discounted Meals!
- Paid Time off!
- Great environment!
Content Management
- Own the Content Management & Curation cycle
- Execute a distinct strategy for each social media platform (TikTok, Instagram, Youtube, X, Threads, Facebook, etc.)
- Collaborate with local staff, leaders, and communities on local content for all social platforms
- Stay up to date with industry trends, social media algorithm changes, and emerging platforms to keep our strategy fresh
- Influencer Management / Content Creation
- Identify, engage, and manage relationships with relevant local influencers
- Maintain approved budget allocations for all influencers
- Platform Optimization
- Increase organic visibility across all social platforms
- Develop strategies and timelines to improve performance on underutilized platforms
- Keep all social profiles up to date with current information/imagery
- Analytics and Reporting
- Monitor, analyze, and report on social media performance and reviews
- Platform Expert:
- Be the company expert regarding public facing platforms
- Community Management
- Strengthen and manage Taziki's online community, taking both guests and staff into account
- Maintain necessary chatbot and automated responses
- Respond to direct messages, comments, and communications across platforms
- Serve as the social media customer service point of contact
- 3-5 years of experience working directly with social media for a brand
- Bachelor's degree in marketing or related field
- Experience working with multiple social media platforms
- Excellent organization, multi-tasking and time management skills
- Experience with graphic design and video editing is a plus
- Knowledge of social media platforms, trends, and best practices
- Familiarity with analytics tools (e.g., Google Analytics, social media insights) is a plus
- Competency in Adobe Photoshop preferred
- Creative thinker with a strong attention to detail
- Monday - Friday. Position averages 45- 50 hours per week
- Hybrid schedule available at managers discretion (M,W,F in office)
- Some travel (estimated at 20% or less) required for marketing meetings, local store marketing visits, continuing education, conferences and events
- Weeknights or weekends may be required for social conversations, live posting, or special events
(with or without a reasonable accommodation)
- Sit
- Walk
- Standing
- Carrying/ Lifting
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