Wholesale Sales Specialist Parts & Service- Southeast (Huntsville)
The Wholesale Sales Specialist is responsible for supporting wholesale distributors and dealer partners in the Independent Aftermarket (IAM) by providing in-market guidance, training, and ongoing support. This role ensures dealers are effectively utilizing internal and external tools, following industry best practices, and maximizing sales opportunities.
The Wholesale Sales Specialist works closely with sales, product management, marketing, and training teams to drive adoption of programs and tools that enhance dealer performance, customer satisfaction, and market share growth.
Key Responsibilities:
Dealer Support and Training
- Conduct in-market visits and calls to wholesale distributors and dealer partners.
- Provide training on internal tools, ordering systems, product information platforms, and other relevant resources.
- Educate dealers on industry best practices, process improvements, and sales strategies to optimize performance.
Program and Tool Adoption
- Ensure dealers are actively using internal systems, digital platforms, and company-provided tools.
- Identify gaps in adoption or knowledge and implement corrective actions through training or coaching.
- Serve as a subject matter expert to help dealers leverage company programs and initiatives effectively.
Relationship Management
- Build and maintain strong relationships with dealers, distributor staff, and key contacts.
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