Digital Marketing Specialist
Responsibilities
Required Skills:
- 1 year of experience in Oracle Eloqua Marketing Cloud.
- Intermediate proficiency in MS Office (Teams, Excel, Word, PowerPoint, Outlook).
- Excellent communication and presentation skills, with the capacity to exhibit those in-person or via Microsoft Teams.
- Experience creating email templates, segments, and landing pages with embedded forms in a marketing automation platform required.
- 2 years of experience in email marketing.
- Penchant for accuracy and details.
Preferred Skills:
- Strong project management skills and experience managing multiple complex deliverables under tight deadlines.
- Working understanding of compliance and delivery guidelines, including but not limited to CAN-SPAM and email authentication protocols.
- A/B testing experience.
- Eloqua analytics report creation.
- Prior experience in the utilities industry a plus.
- Prior experience in technology customer support or service.
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