Chain Account Manager
- Continually direct and monitor the Salespersons in the areas of marketing plan goals, sales, new placements, distribution, rotation, code dates, pricing, POS, displays, and cooler position.
- Maintain contact with all Sales Managers to obtain the necessary information for proper sales, merchandising and implementation of all retail programs across all channels.
- Be point of contact for chain account business analysis.
- Volume forecasting and plan volume bridges for chain programs.
- Identify volume, share and profit opportunities.
- Collaborate with field sales to understand retail execution.
- Communicate pricing discrepancies by chain to the account managers.
- Present results/proposals to chain team management.
- Gap analysis vs. plan, category.
- Work with analyst to deliver category/space management presentations to the retailer to secure partnership.
- Develop customer category plans collaboratively with the retailer.
- Apply category management standards.
- Apply and customize category retail solutions to account situations.
- Develop solution selling presentations for customers.
- Implement agreed solutions: track, measure and communicate results.
- Call on new accounts prior to opening and non-buying accounts monthly.
- Maintain a positive working relationship with the owners, managers and employees of all assigned accounts.
- Be aware of all competitive activity within your assigned chains, including opportunities that can increase the sales of the company.
- Advise and train retailers and their employees in the proper methods of selling, merchandising, and pricing of the products you supply to them.
- Maintain open and clear communications with the owners, managers, and other employees of the company.
- Always be aware of code dates and have product that is out-of-date swapped out.
- Be aware of product salability and have damaged product swapped out.
- Properly operate, protect from damage, and return all equipment that has been issued to you (i.e. radios, hand trucks, vehicles, etc.).
- Conduct all your activities within the guidelines of all company policies and procedures.
- Conduct all of your activities in accordance to the local, state and federal liquor control regulations.
- Perform all work activities in accordance to the safe work practices, policies and procedures.
- All other duties as assigned.
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